The Canidate

In the 1972 word picture The Candidate Crocker Jarmin is the current Senator for the United States and he seems to be unbeatable. Marvin Lukas has an idea to evolve Bill (William) McKay to travel by against Jarmin in the next head for the hills though Mckay was non thought pop to be able to beat him. At rootage McKay is not convinced with the idea of running for senator. It is not ideal for him to conjoin in his fathers foot steps. McKay finally decides he is going to run later on his wife and Lucas convince him he has what it takes. He in addition only agrees to run with the conditions that he can do and say what he wants to through emerge his effort.He know he is not supposed to larn. In the root word of McKays causal agent he does not know exactly how to uprise the public and go about getting mess to listen to him. He fails to fully obtain the interest of voters and cant capture the address to make people commit he has good points to make. His campaign handler Marvin Lucas tries to give him advice as to how to handle questions from the media and from the public, save McKay still wants to speak for himself. When two Jarmin and McKay are speaking to the public, Jarmin constantly has the advantage over McKay.The People conceptualise in what Jarmin says because he has much than power and is able to make more promises. Also, McKay get downs off as a young and naive candidate considerably on the some other side Jarmin is an older, wiser, and more experienced candidate. McKays bowel movement strategy of saying what he wanted, not listing to his team, ignoring his platform, and not having a stance on many political issues did not work in his favor. later on appearing unaware to the public McKay decided to change his campaign strategies and receive more personable. He chose to speak to more groups that felt that they were unheard.His campaign staff made his commercials to represent change and hope. His slogan became For a give way wa y vote Bill McKay. His strategy to identify with the public seemed to be more affective quite a then his previous strategy of macrocosm blunt and indecisive. Well McKay was trying to appear as a on the job(p) class man Jarmin would try to appear as a sure American. His campaign strategies focused on solidly showing that Americans had to work unitedly and be united. Jarmin continually made his speeches and commercials focus on keeping the American dream.After McKay changed his campaign strategy his following started to grow immensely. He was receiving more media coverage along with Jarmin then ever before. McKay started being aired on news casts, political hearings, and his speeches started being filmed. Since McKay was receiving more coverage he was also coming up in the polls, and won in the primary elections. After McKays victory Jarmin realized McKay was real competition. Jarmin started to release commercials speaking out that letting McKay win senator was like letting a k id win senator.After the commercial was released McKay spun the statement a different way and verbalize that the country demand a new out look and needed changes, and in order for it to become better they needed new and modern ideas. When Jarmin realized that McKay was giving him a run for his money he finally agreed to have a debate with him. Through this debate they were asked conglomerate questions, that neither one of them gave straight answers. They both talked about the questions but never expressed their stance on it.You did not get to arrest much about the candidates because both were trying to please the public rather then speak strongly on and issue. After the debate McKays closing statement raised some chaos. He stated that the real issues were being ignored and that the questions that were being asked were not the questions that the public was concerned about. He believed that the people cared more about policy issues and those were not being handled or addressed p roperly. After the debate McKays following became so stupendous that is team was astonished.McKay finally had a strong following and really had the peoples attention. He was giving speech after speech and was gaining more and more support for the democratic party. He was also giaing support from other politicians and more important people that could really help him out. Towards the end of the race they were only separated by three points. This is when people started to truly believe he had a chance. When November finally hit and they were waiting for the ending results to come in his father said to him Youre a Politician, Son. This statement eant that McKay did become what he had not originally planned. He never thought he would get involved in politics and follow his dad, but he was. With out being aware of it he had became everything opposite of his original plan. At the very end of the movie McKay and his campaign Manager had one remainder private conversation. It was in that moment that Lucas revealed that McKay had one. McKays final question was What do we do now? This victory came as a great surprise to McKay and he did not know what to make of it, but he knew he now had to make life changing decisions not only for him self, but for America.