Computer Direct-Sellers :: Internet Technology Essays

Computer Direct-SellersComputers and information processing system sales have evolved rapidly everyplace the past few decades. Purchasing computers no longer has to involve an fair sales person. You can order your computer direct from the spellufacturer finished the Internet. Although there are many computer direct sellers, I am analyzing triplet of their entanglement offices, dell, IBM and adit. I chose these based on their similarities. They are solely large manufacturers that use Intel processors and they allow the buyer to select the exact specifications of the computer they wish to purchase.The first thing I would like to compare is the general appearance of the web pages. It is important because this is how customers receive their first impression. All three web sites are attractive and have good use of gloss and externalizes. The base pages contain many links but not passable to be overwhelming. The sites do not contain any outside ads or annoying p op ups to distract viewers.All three companies sell computers for home, excellent and large business, industry, government and education. Although they do sell to all different types of purchasers, all(prenominal) appears to be targeting a different audience. Gateways site has a large picture that would likely appeal to the common person. The web sites home page alternates the use of three different pictures. ane picture is of a person holding a notebook computer and refers to the notebook as a friend. Another picture shows a man sitting on the floor working on the notebook. The pictures on Gateways web site all contain notebooks and are showing the use of computers beyond the normal business setting. The last picture is of a man outside and refers to the office as a state of mind.Dell appeals to those looking for personal computers but focuses more on the business world. Their home page contains two pictures at a time one with raft and one of a product. These picture s change consistently when you return to the web site, roughly are pictures are of business or professional setting. For example, one picture portrays Dell as a way to expand a strategical partnership. IBMs main target is industry. It provides services the other two web sites do not offer. This web site is focused more on these services rather than their products.